{"title":"Week 23 Products","description":"","products":[{"product_id":"sophie-giraffe","title":"Sophie Giraffe","description":"\u003cdiv data-element=\"main\" data-appearance=\"default\" data-content-type=\"html\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eSophie the Giraffe is the perfect teether for your baby, as she has been specially designed to stimulate all of your baby's developing senses. From around 3 months old, babies start to become more aware of their surroundings and their own hands.\u003c\/p\u003e\n\u003cp\u003eSophie the Giraffe is made using 100% Natural Rubber for the Hevea Tree, which gives her a pleasant and distinctive scent. Natural food paint has been used to make this lovable toy safe to nibble and chew on, her knobbly ears and horns help soothe and massage baby's mouth and gums. Her special features make her an excellent early learning aid, no wonder she is so popular! \u003c\/p\u003e\n\u003cdiv\u003e\u003cstrong\u003eStimulating all 5 Senses\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSight: \u003c\/strong\u003eAt the age of 3 months, a baby's eyesight is still limited and can only make out high contrasts. The dark and contrasting attention-catching spots all over Sophie the Giraffes body provides visual stimulation and she soon becomes a familiar and reassuring object for your baby.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHearing\u003c\/strong\u003e: Sophie's squeaker keeps baby amused and stimulates hearing. To begin with, the funny sound Sophie makes when she is squeezed helps to stimulate baby's hearing, and then later, helps to understand the link between cause and effect.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTaste\u003c\/strong\u003e: Sophie the Giraffe is made of 100% Natural Rubber and food paint, and is completely safe to chew, just like a feeding bottle teat. Her soft texture and numerous chewable parts, make her perfect for soothing baby's sore gums during teething.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTouch\u003c\/strong\u003e: Touch is the first means a baby has of communicating with the outside world. Sophie the Giraffe's soft feel, like a mother's skin, stimulates physiological and emotional responses that soothe baby and promote healthy growth and well-being.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Grip:\u003c\/strong\u003e Sophie the Giraffe's shape is perfect for baby's small hands. She is very light, and easy for baby to grip, even from there earliest days.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmell\u003c\/strong\u003e: The singular scent of natural rubber from the Hevea tree makes Sophie the Giraffe very special and easy for your child to identify amid all their toys.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sophie the Giraffe","offers":[{"title":"Default Title","offer_id":50496479822141,"sku":"616400-1","price":39.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/220114_sophie-trio-set-keychain-baby-teething-soothing-teeth-toddler-massage-rubber-ring-giraffe-toy.webp?v=1753846451"},{"product_id":"shusher-original","title":"Shusher","description":"\u003cp\u003eThe Baby Shusher is a revolutionary tool for parents that uses rhythmic shushing noises to help soothe your baby. Made popular by Dr. Harvey Karp, the Baby Shusher draws on ancient, time-tested practices to stop baby from crying by engaging the natural calming reflex of your baby to mesmerise them into a sleep state.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBaby Shusher uses a rhythmic \"Shhh\" sound to break a baby's crying spell. For newborn babies, this mimics life in the womb where babies hear tons of sounds throughout the day. It's much more effective than just using white noise.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe sound can be set for 15 or 30 minutes, depending on your baby's needs. Simply twist the top section to select the time you want.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Baby Shusher is wireless and portable, so it goes anywhere baby goes. Each device comes with a handy wrist strap making it easier to carry or tether to the car seat, and is ready to use right out of the box with 2 AA Duracell® Batteries. \u003c\/span\u003e\u003c\/p\u003e","brand":"Baby Shusher","offers":[{"title":"Default Title","offer_id":50496484147517,"sku":"BS001","price":59.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/baby_shusher-no-background_1_1.png?v=1741146989"},{"product_id":"shnuggle-moon-nightlight","title":"Shnuggle Moon Nightlight","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eLight up every step with Shnuggle Moonlight, the sleep friendly portable nightlight. With dual parent and child modes, a room temperature sensing dock and unique design, Shnuggle Moonlight is a must have for all new parents.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003eIn Parent Mode, Shnuggle Moonlight provides the perfect amount of light to feed, comfort and change baby through the night, anywhere in your home. As baby grows simply switch to Child Mode and Moonlight becomes the perfect night time companion for your child. A soothing bedside light to help promote sleep and a comforting light for your little one’s late night bathroom trips. The clever, temperature sensing dock also helps you to keep the room temperature just right.\u003c\/span\u003e\u003c\/p\u003e","brand":"Shnuggle","offers":[{"title":"Default Title","offer_id":50496513245501,"sku":"SHN-MOON","price":59.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/shn-moon__shnuggle-moonlight-nightlight-sleeping-accessoies-comfort-baby3_1.jpg?v=1761269066"},{"product_id":"probiotic-hand-balm","title":"Probiotic Hand Balm","description":"\u003cstyle\u003e#html-body [data-pb-style=HGFVWWK]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll;width:100%;align-self:stretch}\u003c\/style\u003e\n\u003cdiv class=\"pagebuilder-column-group\" style=\"display: flex;\" data-content-type=\"column-group\" data-grid-size=\"12\" data-element=\"main\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"HGFVWWK\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eFormulated for those who experience dry, chapped hands, need added moisture throughout the day, or seek fast absorbing, non greasy moisturisers.\u003c\/p\u003e\n\u003cp\u003eThis rich, fast absorbing hand balm is also ideal for those concerned about aging skin on their hands. Enhanced with natural probiotics and plant based emollients, it delivers intense hydration while improving skin tone, elasticity, and texture. Premium plant based ingredients nourish the skin, while natural probiotics help restore your skin’s natural microbiome after cleansing and sanitizing.\u003c\/p\u003e\n\u003cp\u003eThe signature blend of five essential oils provides a woodsy, citrus, herbaceous scent to delight your senses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Paume","offers":[{"title":"60ml","offer_id":49853860872509,"sku":"PAUME06","price":36.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/paume06probiotic-hand-balm-90ml-paume_cc.jpg?v=1741152733"},{"product_id":"the-paume-carry-all-bag","title":"The Paume Carry All Bag","description":"\u003cstyle\u003e#html-body [data-pb-style=TVSSK3F]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll;width:100%;align-self:stretch}\u003c\/style\u003e\n\u003cdiv class=\"pagebuilder-column-group\" style=\"display: flex;\" data-content-type=\"column-group\" data-grid-size=\"12\" data-element=\"main\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"TVSSK3F\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eAn elegant corduroy zip bag for all your hand care.\u003c\/p\u003e\n\u003cp\u003ePefect for holding toiletries, popping inside your nappy bag, or even as a small makeup bag.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Paume","offers":[{"title":"Default Title","offer_id":49853861658941,"sku":"PAUME20","price":27.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/paume20-carry-all-bag-ochre-paume.jpg?v=1741152746"},{"product_id":"essentials-bag","title":"Nuna Essentials Nappy Bag","description":"\u003cp\u003eThe Nuna Essential Bag in Caviar colour redefines everyday luxury with its sleek leatherette finish and smart parent friendly design. More than just a diaper bag, this versatile backpack keeps you organized whether you’re out for a walk, heading to work, or boarding a flight.\u003c\/p\u003e\n\u003cp\u003eWith a laptop friendly padded sleeve, multiple storage pockets, and thoughtful extras like a changing pad clutch and toiletry pouch, it’s made to keep pace with modern parenthood. Wear it comfortably as a backpack or carry it by the top handle for effortless style wherever the day takes you.\u003c\/p\u003e","brand":"Nuna","offers":[{"title":"Caviar","offer_id":50463271321917,"sku":"NDP20700CVR","price":320.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/nuna_essential_bag_caviar_angle_front_gl_8x8_fe98a840-facb-4bd2-bfa6-d53f24b651be.jpg?v=1751932267"},{"product_id":"shnuggle-bath-7","title":"Shnuggle Bath Eco","description":"\u003cstyle\u003e#html-body [data-pb-style=MB080US]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll;width:100%;align-self:stretch}\u003c\/style\u003e\n\u003cdiv class=\"pagebuilder-column-group\" style=\"display: flex;\" data-content-type=\"column-group\" data-grid-size=\"12\" data-element=\"main\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"MB080US\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003ePart of the Eco Bath Time Collection, the Snuggle Eco Baby Bath is made from 98% post-consumer recycled plastic, giving new life to materials like bottles and bags that would otherwise end up in landfill.\u003c\/p\u003e\n\u003cp\u003eFully tested to meet all relevant safety standards, it’s a smart, sustainable choice for your family—and a small way to make a big difference for the planet.\u003c\/p\u003e\n\u003cp\u003eBath time can now be fun and stress-free with the revolutionary Shnuggle Bath. Suitable from Newborn to approx. 12 months, the clever bottom bump supports your baby and prevents them from slipping. The non-slip bottom keeps the bath in place and helps make baby feel safe and secure, while the compact sizes mean it only uses 2 litres of water! and can fit in most kitchen sinks too. The foam back rest offers comfort and your baby stays cosy and warm in their bath. One of the top rated baby baths available, you can't go wrong with a Shnuggle Bath.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Shnuggle","offers":[{"title":"Eco","offer_id":50463272665405,"sku":"SBP-ECO-EUR","price":79.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/shnuggle_eco_baby_bath_front_facing_cutout.jpg?v=1751932279"},{"product_id":"changing-organiser-2","title":"Changing Organiser","description":"\u003cp\u003eThe Lassig Changing Organiser allows you to bring your changing necessities with you wherever, whenever!\u003c\/p\u003e\n\u003cp\u003eDesigned with ample pockets and compartments to hold spare nappies, creams and a change of clothes - fitting into any handbag. The added water-repellent wet compartment allows you store wet clothes or used nappies separately from other pockets. \u003c\/p\u003e\n\u003cp\u003eKeep your things organised and easily accessible with this handy Changing Organiser. \u003c\/p\u003e\n\u003cp\u003eIt also comes with a padded change mat so you are equipped for accidents anywhere you go!\u003c\/p\u003e","brand":"Lassig","offers":[{"title":"Beige\/Camel","offer_id":50500034036029,"sku":"L5-CO-BC","price":59.95,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/L5-CO-BC_zoom_5__50052.jpg?v=1753152988"},{"product_id":"beaba-paris-puffy-nappy-bag-1","title":"Beaba Paris Puffy Nappy Bag","description":"\u003cstyle\u003e#html-body [data-pb-style=TQJH15V]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll;width:100%;align-self:stretch}\u003c\/style\u003e\n\u003cdiv class=\"pagebuilder-column-group\" style=\"display: flex;\" data-content-type=\"column-group\" data-grid-size=\"12\" data-element=\"main\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"TQJH15V\"\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eThe Puffy Paris Changing Bag is a versatile and unisex essential that fits effortlessly into both mums’ and dads’ daily routines, thanks to its timeless, neutral colours. Designed with soft quilted fabric, it offers not only a stylish look but also an added sense of comfort and well-being for everyday use.\u003c\/p\u003e\n\u003cp\u003eWith a total of 10 well-placed pockets—both inside and out, including a zipped front pocket—it’s easy to stay organised and keep all your baby essentials within reach. Whether you’re out for a short stroll or a full day of errands, this bag adapts with ease, offering multiple ways to carry it: by hand, over the shoulder, or securely attached to any pushchair using the integrated fastening system.\u003c\/p\u003e\n\u003cp\u003ePractical features like the built-in insulated pocket help keep bottles or snacks warm or cool, and the bag also comes with a range of convenient accessories, including a removable padded changing mat, an insulated pouch, and pushchair straps.\u003c\/p\u003e\n\u003cp\u003eStylish, functional, and thoughtfully designed—this changing bag is made to keep up with the rhythm of modern parenting.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Beaba","offers":[{"title":"Baltic Blue","offer_id":50500034068797,"sku":"940317","price":199.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/paris_puffy_changing_bag_dark_grey2.webp?v=1753397136"},{"product_id":"the-essentials-gift-set-for-mum-baby","title":"The Essentials Gift Set for Mum \u0026 Baby","description":"\u003cp\u003e\u003c!--StartFragment --\u003e\u003c\/p\u003e\n\u003cp class=\"pf0\"\u003e\u003cspan class=\"cf0\"\u003eKeep your baby’s essentials beautifully organised while caring for their delicate skin with this thoughtfully curated set. This set includes everything you need for gentle daily care for you and your little one - plus a stylish toiletry bag that neatly fits nappies, wipes, and skincare products. Beetl is a Natural Skincare Company \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"pf0\"\u003e\u003cspan class=\"cf0\"\u003e\u003cem\u003eThe Cream:\u003c\/em\u003e A lightweight, all over body moisturiser that absorbs easily and nourishes from head to toe. Perfect for soothing cradle cap, hydrating after bath time, and keeping your baby’s skin soft and smooth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"pf0\"\u003e\u003cspan class=\"cf0\"\u003e\u003cem\u003eThe Balm:\u003c\/em\u003e A natural spot treatment that calms and protects irritated skin. Ideal for easing nappy rash, eczema, psoriasis, dribble rash, and dry, itchy patches. An amazing \u003c\/span\u003e\u003cspan class=\"cf1\"\u003ego to balm for everyday skin flareups.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"pf0\"\u003e\u003cspan class=\"cf1\"\u003e\u003cem\u003eThe Brush:\u003c\/em\u003e Made from ultra soft natural goat’s wool, this gentle brush soothes your baby’s scalp and helps with relaxation during bath or bedtime routines.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"pf0\"\u003e\u003cspan class=\"cf1\"\u003e\u003cem\u003eThe Toiletry Bag:\u003c\/em\u003e Crafted from durable, high-quality materials, it’s designed to fit nappies and wipes perfectly. The water-resistant surface wipes clean in seconds, keeping your essentials fresh and organised. It’s equally handy as a make-up or travel bag for parents.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"pf0\"\u003e\u003cspan class=\"cf1\"\u003eMade with love by BEETL in New Zealand, this set brings together gentle, effective, and natural skincare with practical everyday design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!--EndFragment --\u003e\u003c\/p\u003e","brand":"BEETL","offers":[{"title":"Default Title","offer_id":50935450730813,"sku":"BEETLEGS","price":139.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/BEETLEssentialgiftset.jpg?v=1762808389"},{"product_id":"paume-hand-gel-bottle-and-pouch-bundle","title":"Paume Hand Gel Bottle and Pouch Bundle","description":null,"brand":"Paume","offers":[{"title":"Default Title","offer_id":51168187679037,"sku":null,"price":58.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/PaumeVoyagerPouchandSanitiser.webp?v=1762305043"},{"product_id":"wildride-shoulder-nappy-bag-2","title":"Wildride Shoulder Nappy Bag","description":"\u003cp class=\"MsoNormal\"\u003eThe Wildride Shoulder Bag in Green Graphic is designed to keep parents organized on the go. Made from recycled materials, this lightweight yet softly structured mom bag features smart compartments so everything has its place. Inside you’ll find a dedicated bottle pocket, a zippered pocket for valuables, a built-in keychain hanger, and space for your Wildride baby carrier or extra clothes - no more digging around when you need something fast.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eWith wide, comfortable handles and an adjustable shoulder strap, the bag is easy to carry all day and attaches effortlessly to stroller or buggy handlebars, keeping your hands free. Inspired by natural, wild tones, the chic design blends everyday style with practical functionality - perfect for city outings, beach days, travel, and daily life with little ones.\u003c\/p\u003e","brand":"Wildride","offers":[{"title":"Green Graphic","offer_id":51189628404029,"sku":"2710003","price":239.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/shoulderbag-greengraphic-wildride_bd338b8e-3145-45e0-82a9-3ff4ede6776f.webp?v=1771544614"},{"product_id":"skip-hop-grab-go-snug-seal-wipes-case","title":"Skip Hop Grab \u0026 Go Snug Seal Wipes Case","description":"\u003cp class=\"MsoNormal\"\u003eKeep wipes fresh and ready wherever you go with the \u003cb\u003eSkip Hop Baby Wipes Case\u003c\/b\u003e, designed for convenience, cleanliness, and everyday parenting ease. Featuring a secure wide opening and moisture-stay silicone seal, this portable wipes holder helps prevent wipes from drying out while ensuring quick and easy access during nappy changes. Compact yet practical, it fits neatly into your nappy bag or can be attached to your stroller using the built-in silicone strap, making it ideal for outings with your little one.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThoughtfully designed for busy families, this wipes case holds up to 40 wipes to keep you covered throughout the day. The secure snap lid ensures wipes stay protected, while the translucent design allows you to easily see when it is time for a refill. Made from PVC-free and phthalate-free materials, it offers a safe and reliable solution for keeping baby wipes fresh, accessible, and ready whenever needed.\u003c\/p\u003e","brand":"Skip Hop","offers":[{"title":"Oat","offer_id":51374591607101,"sku":"SH9R255510","price":29.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/5737\/4013\/files\/grab_gosnug-oat-skiphop.webp?v=1770868624"}],"url":"https:\/\/www.dimples.co.nz\/collections\/week-23-products.oembed","provider":"Dimples","version":"1.0","type":"link"}