As a family brand through the generations, we care about all parents-to-be, mums, dads, carers, grandparents and, of course, babies as though they are our own family.
Through our many years of experience and asking the experts (that’s you!), we’ve developed a range of exciting and innovative 100% BPA-free products that solve the every day challenges that parents face.
We have a collection of baby products suitable for newborns such as breast pumps, sterilisers, healthcare products and bottle feeding accessories, through to weaning and feeding ranges for older babies and toddlers, including baby bowls, baby cups and baby cutlery. We’ve thought of everything to make your time as a family effortless, relaxing and enjoyable.
At vital baby we listen to what you as parents want and we believe your baby deserves something truly special.
The feeling of nurturing and caring which comes from family and friends is how we want all new parents and carers to feel when they join our vital family.
As a family brand through the generations, we care about parents-to-be, mums, dads, carers, grandparents and of course babies and toddlers as though they are our own family. We hope that when you choose to become part of our family you feel like you are being wrapped in a nurturing hug and you will trust us to help make family life as effortless, relaxing and fun as possible.
Carefully designed as the caring choice for parents and baby, our range of baby products offers you peace of mind, reassurance, convenience and ease of use. With our collection of baby bottles, breast pumps, breast pads, and sterilisers we hope to help make your life as a parent that little bit easier from pregnancy through to toddlerhood and beyond.