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Snugglesac - Merino Wool

NZ $149.99
Incl gst
Embroidery Options
Get a good nights sleep right from the start! Use a Snugglesac for Cosy sleep with natural movement

One happy Mum wrote in to say:

"My Mum recently brought me a Snugglesac to try out on my 8 month old daughter.
I tried it out last night for the first time after numerous unsettled sleepless nights and I have to say that it is one of the best wraps ever it made her sleep better and for longer stretches I would recommend this to any mum it is absolutely amazing so easy to use, Thank you so much, from one delighted and rested mum."

Watch the demonstration video below:

Snugglesac design background:
Jane McAllister - founder and owner of Dimples by Jane Anne
"I have always been passionate about designing baby wraps that mimic the lovely cosy, and snug feeling that babies were able to enjoy while in the womb. This new Snugglesac provides the baby with that nice snug feeling, and importantly also allows the baby to be able to move naturally, just like they did in the womb, which allows healthy hip development."

  • Use from birth
  • One size fits all (length 63cm from shoulder to bottom of Snugglesac, width along bottom 35.5cm)
  • Super easy to use, no fuss - every new Mum's, must have wrap
  • Made from 100% soft NZ, Merino Wool
  • Choose from a selection of the famous Dimples hand embroideries
  • The natural stretch of the Merino Wool used, provides natural movement for healthy hip development
  • Designed by mother of 14 - she knows best!
  • Use at night for sleep time and establishing a good sleep routine right from the start
  • Can be used for privacy while feeding
  • Has opening at back for easy nappy changing without having to unwrap baby
  • Proudly NZ made

How it works:
Put baby inside the Snugglesac and wrap the wings around the arms and upper body which provide that lovely snug and cosy feeling that babies love to sleep with.  The Snugglesac will provide the essential warmth over the lower body, legs and feet that babies need through the night. While babies are sleeping in their Snugglesac, they will be able to move their arms and legs naturally while sleeping blissfully.

DW Endorsement Seal01 (150x99) 

A quote from Dorothy... "In today’s society it is about finding the wrap that works for you.  What I like about the Snugglesac is that it is partly a sleeping bag, which allows hip, and leg movement, but offers the security and firmness around the babies upper body to be firmly swaddled without restriction of the lower body. As a baby consultant I have had the experience of working with a large range of clients throughout the world for over 22 years, and I am very excited about the Snugglesac, as I feel that it is a must for mothers with new babies in their layette set".
Benefits to your baby wearing Merino Wool:

Studies have shown that Merino results in improved levels of contentment in babies; they settle more quickly, cry less, feed better and gain weight faster. What’s more, studies show that swaddling infants in Merino reduces the risk of Sudden Infant Death Syndrome (SIDS).
  • In essence when sleeping in a Dimples Merino baby clothing garment, Baby is sleeping in their own micro-climate. Merino has the ability to respond to changes in baby’s body temperature, keeping baby warm when the weather is cold and cool and comfortable when weather is hot.
  • Merino is extremely fine and feels luxuriously gentle against baby’s skin. Natural elastic properties ensure a comfortable fit, while allowing for freedom of movement.
  • New Zealand Merino is a natural, renewable and biodegradable fibre.  It is produced in NZ's rugged and beautiful high country where sheep roam freely.

Click Here to read more about the special properties of Dimples NZ Merino Wool

Click Here to read all about the Dimples Family Story

Washing Instructions:

We recommend you use a liquid wool wash product such as "Softly Wool Wash" to wash these garments - do not use a normal powder washing product or pre soak product. You can hand wash or use the Wool Wash cycle on your machine - do not add in any clothing to the wash that has been in any sort of pre soak product. Do not dry in direct sunlight as this will cause discolouration.

Sleep-Help Box-02 (600x166)
Click Here to view our Sleep Help Terms & Conditions

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Our customers are very important to us. Dimples are dedicated to providing our customers with a superior level of service. 

We are always delighted to hear from you, whether it be feedback on a particularly satisfactory experience or if our service levels or goods have not exceeded your expectations.

Email us at

For personal customer assistance : 09 523 4161
Week days 10am - 5pm

For wholesale enquiries : 09 360 2000


14 Kent Street
Phone 09 523 4161

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Saturday 10am - 5pm
Sunday 10am - 4pm